OMODA & JAECOO · UK milestone

OMODA & JAECOO surpass 100,000 UK sales

A major milestone reached in less than two years—supported by strong demand for the JAECOO 7, OMODA 5 and a rapidly growing choice of SUVs.

Two OMODA SUVs parked on a city street
100,000+ UK vehicle sales in under two years

At a glance

The milestone in three points

  • More than 100,000 UK sales in less than two years.
  • Almost 5.7% combined market share for OMODA & JAECOO.
  • More than 144 UK retailers, including six Invicta locations.

OMODA & JAECOO have reached a major milestone in the UK, surpassing 100,000 vehicle sales in less than two years since entering the market.

The achievement highlights the rapid growth of both brands and their growing presence among UK drivers. Together, OMODA & JAECOO now hold almost 5.7% of the UK automotive market, while their retailer network has expanded to more than 144 locations nationwide.

For two brands that were new to British drivers in 2024 and 2025, it has been a remarkably quick rise.

From launch to landmark

Less than two years to 100,000 sales

OMODA launches

The OMODA 5 becomes the first model from the dual-brand business to reach UK drivers.

JAECOO arrives

JAECOO enters the UK, adding a second distinctive SUV brand to the growing operation.

JAECOO 7 goes on sale

The model quickly becomes a central part of the brands' UK growth story.

100,000 surpassed

OMODA & JAECOO pass the combined milestone ahead of OMODA's second anniversary.

Two models at the heart of the growth

The JAECOO 7 and OMODA 5 have made the largest individual contributions to the milestone, with strong demand from retail drivers.

White JAECOO 7 beside a lake at a campsite

Strong demand

JAECOO 7

The JAECOO 7 has played a significant role in the brands' success, with more than 53,000 registrations since it went on sale in February 2025.

It has been a regular fixture in the UK's top 10 best-selling cars since September 2025. Retail customers account for 66% of registrations, while the flagship JAECOO 7 SHS-P plug-in hybrid accounts for 75% of customer choices.

53,000+UK registrations
66%Retail registrations
75%Choosing SHS-P
Close-up of the OMODA 5 front grille, headlight and alloy wheel

Continued growth

OMODA 5

The OMODA 5 launched in the UK in August 2024 and has made a significant contribution to the brands' growth, recording more than 36,500 sales.

Retail customers account for 71% of sales. The range has continued to expand and now gives drivers a choice of petrol, SHS-H pure hybrid and fully electric power.

36,500+UK sales
71%Retail sales
3Powertrain choices

A growing range of choice

Six SUV families and four types of power

Since their UK launches, OMODA and JAECOO have rapidly expanded their model line-ups. Customers can now choose from petrol, full hybrid, plug-in hybrid and fully electric powertrains across multiple vehicle sizes.

  • OMODA 5Compact SUV family
  • OMODA 7Mid-size family SUV
  • OMODA 9Flagship SUV
  • JAECOO 5Compact SUV family
  • JAECOO 7Popular mid-size SUV
  • JAECOO 8Top-of-the-range SUV

Discover OMODA & JAECOO at Invicta Motors

We're proud to represent the rapidly growing OMODA & JAECOO brands across the Invicta Motors network. Explore the latest range, check current offers and arrange a test drive at your nearest showroom.

Written by Bradley Tunstall

Bradley Tunstall is a Regional Web Specialist at Invicta Motors, supporting Invicta Chery Oldham and Invicta OMODA and JAECOO Preston. He works across dealership websites, digital content and local campaigns, helping guests find clear information about new models, technology, events and current offers.

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